p.i.r.

The “Good Ole Boys” are coming back to town!

Jeff Gordon, driver of the #24 Drive to End Hunger Chevrolet, celebrates in victory lane after winning the NASCAR Sprint Cup Series Subway Fresh Fit 500 at Phoenix International Raceway last year.

02/19/2012

“Tracking” A Collectors Item

Phoenix International Raceway is offering a line of limited edition pieces of the former 1-mile oval track. You can own history for as little as $20 or for as much as $500.

08/16/2011

Jimmie Says “Gimme!”

Are you pumped about this weekend’s NASCAR races at P.I.R.?  So is KOOL!  Listen during the All-Request KOOL Cafe at Noon for your tickets to the Kobalt Tools 500.  You just may bump into Jimmie […]

11/09/2010

One Week Away From NASCAR Hitting P.I.R.

Next Friday, It’s going to get loud south of town!  KOOL-FM has FREE tickets too!  By the way, Danica Patrick will be in town racing too!

11/05/2010

Nascar Is Coming To Phoenix!

NASCAR The Subway Fresh Fit 600 is coming to Phoenix International Raceway and we talked to the Director of Communications at P.I.R, Paul Corless to get the scoop. CLICK HERE for their website.

04/02/2010