Teddy Ruxpin, the iconic talking bear from the late ’80s, is back — and he’s flaunting some timely upgrades.
The toy bear made a splash when he launched in 1985. He was a first-of-its-kind animatronic toy with motorized eyes and mouth, and he told stories through a cassette player in his back.
“Kids adored Teddy Ruxpin so much that he became a multi-billion dollar product in five years,” said Jeremy Padawer, co-president of Wicked Cool Toys, the company behind Ruxpin 2.0.
“We felt the time was right to bring back this nostalgic toy but with the right technology to fit the time.”
He can blink and look up and down, but his eyes also flash hearts, stars, even snowflakes. He has an internal hard drive with 10 stories about his adventures, with an option to download additional ones.
The 14-inch tall bear (priced at $99) also has touch sensors in the hands and feet. “This is meant to allow an easy interface for young kids. By pressing the touchpad on the hand or foot, they can start, pause or switch a story,” said Padawer.
Now for the sad part. New Teddy doesn’t hit stores until July 2017.