Over the decades, Alice Cooper has become synonymous with a theatrical strain of rock and roll, where the visuals are as important as the music. However, when the band started in the early ’60s (back then, “Alice Cooper” was the band’s name, not the frontman’s), they were called the Nazz, and were a denim-clad band garage rock band, much like many other denim clad garage rock bands.
Upon learning that there was another Nazz (fronted by Todd Rundgren), they changed their name– and also, before their first gig as Alice Cooper, changed their look. In this scene from Super Duper Alice Cooper, Alice (real name: Vincent Furnier) and Pamela Des Barres, who was a member of the Frank Zappa-signed GTOs at the time, remember how the band quickly changed their look to differentiate themselves from their rivals. The secret? Second-hand outfits from Ice Capades skaters.