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And The Secret Ingredient In The Grateful Dead’s ‘American Beauty’ Beer Is…

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Announced last year, Grateful Dead and Dogfish Head — a Brewery from Delaware — have teamed up to brew American Beauty, a Grateful Dead-themed beer.

The band took the lead, deciding that American Beauty should be a bold pale ale made from 100% U.S.-grown ingredients. From there, Dogfish Head and the Grateful Dead turned to their fans for the last touch, asking their supporters to decide on a special ingredient to set their pale ale apart.

According to Dogfish Head’s website, it was Thomas Butler, a chemist and homebrewer, who made the winning suggestion of granola.

“The components of granola – honey, toasted grains, oats – offer a lot from a beer perspective,” said Butler, who got to visit Dogfish Head to make a test batch of American Beauty.

Grateful Dead’s American Beauty should be hitting stores and taps within the next few weeks.

Visit dogfish.com to find out more about the brew and launch parties.

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