Twinkies Tale – By the Numbers
Today was the day Twinkies were to have their nationwide rollout, but Friday Wal-Mart jumped the gun and started selling their supply. When grand daughter Alyssa and I went shopping Saturday morning, there was a big display near the check out out stands so no one could miss their return.
We didn’t buy any (it’s not her favorite) but I did come up some interesting numbers about the snack that makes it’s nationwide return today.
4/6/30 – Twinkies invented
5/4/12 – Hostess filed for Chapter 11 bankruptcy protection
11/16/12 – Twinkies production ended in the United States
7/12/13 – Twinkies return to select Wal-Mart store shelves
7/1513 – nationwide return of Twinkies
$410 million – amount paid for Twinkies and other Hostess brands
7-10 days – average time Twinkies are on store shelves
25 days – shelf life of Twinkie in 2012
45 days – shelf life of Twinkie in 2013
38.6 grams – weight of a single Twinkie
135 calories – per Twinkie
$3.99 – suggest retail price for a box of 10 Twinkies
15 oz./425 grams – weight of a box of 10 Twinkies
$2.1 billion – revenue Hostess is expected to make from all its products in 2013
Here are a couple of Twinkies commercials you may remember.