9. The Lord of the Rings Takes Over the Gaslamp District
Details are being kept under wraps, but Warner Bros. Interactive will be hosting a huge spectacle on Saturday night to promote their new Lord of the Rings video game, War in the North. Here’s what Warner had to say about the event:
Warner Bros. Interactive Entertainment and the upcoming 2011 videogame The Lord of the Rings: War in the North invites the general public to a special event at 8 p.m. on Saturday, July 23, during Comic-Con 2011 week. In the heart of San Diego’s Gaslamp District, at 5th Avenue and J Street, fans can experience Middle-earth like never before with a special surprise spectacle, and play the new The Lord of the Rings: War in the North video game months before its official release. Beginning on Wednesday, July 20, fans can text WITN to 82257 or log on to http://www.warinthenorth.com/comic-con for more details about this not-to-be missed event. To help promote the event, Warner Bros. Interactive Entertainment joined with other Warner Bros. divisions in sponsoring the hotel key cards at 36 hotels in the San Diego area during the ‘Con.
Sounds pretty cool!