What Are The Most Popular Valentine’s Day Gifts?
Although spending may be down this year due to the struggling economic climate, according to American Greetings, men tend to spend more on Valentine’s Day gifts then women do, averaging $156. Women spend an average of $85 on Valentine’s gifts. The biggest consumers of Valentine’s Day merchandise are between 25 and 34, with each spending an average of $164.
According to the U.S. Census Bureau, Americans celebrate Valentine’s Day most often by giving greeting cards. 65% of us will give a Valentine’s Day card today. The second most popular Valentine’s gift is a romantic dinner. 44% of us will be dining out tonight at a romantic restaurant. The third most popular Valentine’s Day gift is candy (38%) followed by flowers (32%), gift cards (29%), plush toys (21%), some other kind of gift (17%), perfume or cologne (12%), and, surprisingly, jewelry comes in last at 11%.